SEO STARTER PAK
Includes professional Home Page Optimization, creating specialized Sitemaps and Robots that communicate with search engines and submtting the sitemap to the world's top search engines, professionally submitting your website to over 100 Search Engines that are known to increase traffic and sales, as well as the creation and implementation of a cute little Favicon that will drive up your sales and increase your customer loyalty more than you might have imagined!
Pack includes the following:
Home Page Optimization
Sitemap & Robots
Search Engine Submission
Here are the details of each of the services included in the SEO STARTER PAK:
HOME PAGE OPTIMIZATION:
Will professionally optimize your home page for the best Search Engine exposure possible. Utilizing highly specialized web master tools, we will look at your home page through the eyes of Google, Bing, and Yahoo, and proceed to make changes to your home page until your page has the ability to outrank your competitors on all 3! Your site will naturally rank higher than other similar pages that have not been optimized professionally. We will make sure all your meta tagging, alt tags, heading tags, and the content of your home page are all in order and as they should be for ultimate success.
SITEMAP & ROBOTS
We will create a sitemap file that will communicate correctly with the search engine spiders that visit your website and submit them to multiple search engines. We will also create a robots file that instructs the search engine which pages to index and spider through which will make your indexing happen more quickly and smoothly than without them.
Sitemaps are an easy way for you to inform search engines about pages on your site that are available for crawling. In its simplest form, a sitemap is an XML file that lists URLs for a site along with additional metadata about each URL (when it was last updated, how often it usually changes, and how important it is, relative to other URLs in the site) so that search engines can more intelligently crawl the site.
Search engines send out tiny programs called spiders or robots to search your site and bring information back so that your pages can be indexed in the search results and found by web users. When there are files and directories you do not want indexed by search engines, we can use the "robots.txt" file to define where the robots should and should not go. These files are very simple text files that are placed on the root folder of your website: www.yourwebsite.com/robots.txt. Search engines like them because it saves them time indexing your site, and you benefit because they do not list pages that are designed for the sole purpose of programming or your control panel.
When finished creating your robot file and sitemap, we will submit your new sitemap to the major Search Engines that accept them such as Google and Bing!
SEARCH ENGINE SUBMISSION 100+
Submitting your website to GOOGLE and Bing is likely to be the most important submissions that you can make; however, there are hundreds of other search engines that you can submit your home page to that can result in an amazing amount of traffic. The problem is often in knowing how to do it right and the time it takes to communicate individually with each search engine. Many people mistakenly think this is an automatic process; however, most if not all major search engines require manual submission. We thoroughly index your site as well as submit your home page to each and use only techniques that will generate the the best results for you.
Favicons are the popular little icons that appear in your browser's URL navigation bar and tabs. Yeah, you know, those little images that grab your attention before you even have a chance to read the URL or name of the website in the browser bar. They are often overlooked by website owners as important but rarely by the person doing the browsing.
They are important because on return visits they reassure your customer that they have landed on the right page. They are also saved next to your URL's title when bookmarking a page, and by branding your website they make it easy for users to navigate back to your site amongst a list of competitor bookmarks - actually draws the users attention to your site at the most critical moment a sale is about to take place.
The bottom line is they help everything you are trying to do to increase sales and with branding, but in a very small, subtle way. They make your website look professional, are used more than you might think, and if you think for a minute, those little guys really are cool aren't they? For only $125.00 one might might even say "they are worth its tiny little weight in gold!"